v0

v0 is Vercel's AI builder for turning a prompt — or a design — into production-style React and Next.js interfaces and full-stack apps. It is tuned for frontend quality: component-level generation, a visual Design Mode for fine-tuning, and direct deployment to Vercel with a production URL, all from a chat interface.

Key facts: v0 treats the pull request as the front door: generated changes land on their own branch with a Vercel preview deployment, and publishing opens a pull request that follows your branch protection rules, with fixes offered if CI fails or conflicts appear. You can import public or private repos, monorepos included, and GitHub sync is available even on the free plan. Generations are metered by model and tokens (v0 Mini, Pro, Max and Max Fast).

Plans: Free costs $0 — $5 in monthly credits and 7 messages a day, with GitHub sync and Vercel deployment. Plus is $30/user/month with $30 of monthly credits plus $2 of free daily credits on login; Business is $100/user/month adding training opt-out by default; Enterprise is custom. The old $20 Premium plan is being sunsetted and is no longer sold to new users.

Best for: frontend teams and designers already on Vercel who want AI-generated UI that passes through the same review, CI and preview steps as hand-written code. Watch out: it is frontend-first, so backend-heavy apps need separate work, and hosting is billed separately through Vercel (Hobby free, Pro from $20/month).

Pros

• Turns a prompt or a design into production-style React and Next.js interfaces and full-stack apps.
• Tuned for frontend quality, with component-level generation and a visual Design Mode for fine-tuning.
• Direct deployment to Vercel with a production URL, all from a chat interface.
• Generated changes land on their own branch with a Vercel preview deployment, and publishing opens a pull request following your branch protection rules, with fixes offered if CI fails.

Watch out for

• It is frontend-first, so backend-heavy apps need separate work beyond what v0 generates.
• Hosting is billed separately through Vercel, on top of v0 pricing.
• Generations are metered by model and tokens, so heavy iteration can consume credits faster than expected.

Best for

Frontend teams and designers already on Vercel who want AI-generated UI that passes through the same review, CI and preview steps as hand-written code. Who should skip it: backend-heavy teams, or anyone not planning to host on Vercel.

Pricing

Free costs $0 — $5 in monthly credits and 7 messages a day, with GitHub sync and Vercel deployment. Plus is $30/user/month with $30 of monthly credits plus $2 of free daily credits on login; Business is $100/user/month adding training opt-out by default; Enterprise is custom. The old $20 Premium plan is being sunsetted and is no longer sold to new users — check the official pricing page for current pricing.

FAQs

What is v0? Vercel's AI builder for turning a prompt or a design into production-grade React apps.

How does it fit a normal code review flow? Generated changes land on their own branch with a Vercel preview deployment, and publishing opens a pull request that follows your branch protection rules.

Is GitHub sync available on the free plan? Yes, according to this page, along with Vercel deployment.

What should backend-heavy teams know? v0 is frontend-first, so backend-heavy apps need separate work, and hosting is billed separately through Vercel.